Prepared for Tara Cutrone · September 2026
Skin Studio
new brand & website
Picking up where we left off: a new brand, a faster and cleaner website on liskinstudio.com, connected to Boulevard for booking and forms, with texting and reviews handled for you.
The Launch Project
Everything to open the new studio online
Brand and logoThree logo directions, refinements on your favorite, final files and a brand guide.
New website on liskinstudio.comHomepage plus treatment, about, results and contact pages, rebuilt from your current site, with polished studio imagery until your new photo room is ready.
Boulevard on your siteBooking and patient forms from Boulevard embedded on the website, set up with your Boulevard team.
Contact formA website inquiry form that sends straight to you, so no new lead slips through.
Never miss a callBusiness phone line with instant text-back when a call is missed.
Review requestsAutomatic Google review requests by text after each visit.
Business updatesSkin Studio name, new domain and Stony Brook address updated on your texting registration and, after opening, your Google profile.
Secure patient dataCharting, consents and payments stay inside Boulevard, never on the public website.
Launch Project$6,000
Paid August 2023 (credited in full)Website development deposit− $3,000
Launch balance$3,000
Deposit to start the buildDue now$2,000
Remaining balanceDue at launch$1,000
Ready to begin
Two quick steps to start your build
Sign the agreement, then pay your $2,000 deposit. Once both are in, we begin the remaining website buildout and connect with your Boulevard team so booking and forms are built the right way from day one.
Secure e-signature and secure checkout by Stripe. The deposit is applied to your $3,000 launch balance. Your monthly plan starts at launch.
Your site has stayed hosted and online since 2023 and was never billed: 36 months at $90, or $3,240. Rather than invoice it now, there is no catch-up bill. We simply set your monthly plan at 36 months instead of 24, and your hosting going forward is included in the plan.
Monthly Plan · starts at launch
Keep it running, secure and growing
Essentials
$297 / month
36-month plan
- Website hosting, security and backups
- Business phone line and texting
- Missed-call text-back and review requests
- Boulevard booking and forms kept working on the site
- Small edits, up to 1 hour a month
Recommended
Complete
$597 / month
36-month plan
- Everything in Essentials
- Monthly updates to pages, offers and specials
- Google Business Profile management and posts
- Review growth campaign and monthly results check-in
- Priority support, up to 3 hours a month
Timeline
Ready for your November opening
Week 1Choose a logo direction, confirm pages and content.
Week 2Design and build the inner pages, finalize logo.
Week 3Boulevard booking and forms embedded, contact form and texting set up and tested.
Week 4Your review, final edits, domain connected, launch.
One-time setup · after opening
Moving your Google profile to Skin Studio
Once the studio is open, we update your existing Google Business Profile to the Skin Studio name, new address and liskinstudio.com, and take it through Google's re-verification. This is a one-time setup. Google is strict here, so these need to be ready first:
- DBA certificate for Skin Studio, showing the Stony Brook address
- Permanent exterior sign with the Skin Studio name, installed and visible
- A lease or utility bill for the studio address in your business name
- Your business license or registration and NP license details
- One continuous phone video: the street and sign outside, unlocking the door, then the treatment room and equipment inside
- Business phone number and hours you want listed
- A few photos of the finished studio, inside and out
- Owner or manager access on the current Google profile (we'll send the invite)
Google Profile Setup
$750 one-time
Billed once the studio is open
- Name change to Skin Studio, new address, phone and liskinstudio.com
- We guide you through Google's re-verification, start to finish
- Full optimization: categories, services and treatment menu, description, hours and attributes
- Studio photos uploaded, booking link connected to Boulevard
- Review link refreshed so new reviews land on Skin Studio
- Core directory listings updated to match (Apple, Bing, Yelp, Facebook)
Need a sign? We recommend Mike Mere Jr at M&M Sign & Awning, (631) 742-6582. We've shared your info with him so he knows to expect you.
What we need from you
To get started
- Your signed agreement and $2,000 deposit to start the build
- Your logo direction and any comments on these pages
- GoDaddy delegate access for liskinstudio.com (steps in our email)
- An intro to your Boulevard contact
- Your Stony Brook address and opening date
- A DBA filed for Skin Studio that matches your new address, so texting and Google stay approved
- New studio photos once your photo room is ready
- Your treatment menu and any new services